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Prasanto

Group

A holdings company and growth consultancy.

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We grow businesses.

Established under the Prasanto family name, we exist to hold and grow a portfolio of companies, some owned outright, others built in partnership with the founders who run them.

Our approach is the same in every business we touch: build a founder-led brand, grow a community around it, and harness AI to move faster than the competition. We work with a small number of leaders and organisations at a time, by enquiry.

How we grow a business.

Two disciplines sit behind every company we build, and behind the clients we take on.

01

Applied AI

We embed AI into how a business sells, markets, and operates. Practical systems that lift output and lower cost, built for the people who run the company rather than bolted on around them.

02

Personal Branding

We make founders and leaders the recognised face of their business. The brand, content, and audience that compound trust and distribution over time, and that the company comes to own.

Engagements are selective and scoped to each client. We work with established SME leaders, public figures, and organisations adopting AI.

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For partnerships, engagements, and general enquiries.

Or email us directly at afiq.prasanto@gmail.com